When we made the decision to start the Appealed Design Brand, we both knew in our hearts it would take a different level of commitment in order to be as successful as we had envisioned. So there you have it, Adrian Winston and Darin Wyly, 2 young free spirited individuals on a journey to pursue and obtain the dream of becoming successful entrepreneurs in the Fashion Industry.
We also learned we had much more in common than most would have ever realized. Before ever attending Tennessee State University, Adrian was a student at Milwaukee School of Engineering while Darin attended University of Miami-Ohio, both attempting to follow their basketball dreams and play at the collegiate level. Unfortunately those plans had been altered for both individuals and unknowingly to each other they would turn over a new leaf and start their first semester at TSU together, in fall of 2008. Our bond became much closer after we both became members of Alpha Phi Alpha Beta Omicron chapter in the Spring of 2011. After 4 years of hard work and dedication both individuals received their Bachelors Degree. Darin received his in Finance while Adrian received his in Business Administration with a minor in Entrepreneurship. Although they did receive Bachelors Degree’s, climbing the corporate ladder was never a part of the plan. After the official start of Appealed Design, both walked away from their full-time jobs and invested 100% of their time into building the Appealed Design brand.
With all the great things these two have in common, they would not have been able to create the “Live Above” tag line that keeps this brand pushing if they hadn’t experienced the true meaning of Live Above. The Live Above meaning directly represents the hardships they had to endure when both Adrian and Darin lost a parent to Cancer. Adrian losing his father (Bobby Winston) and Darin losing his mother (Brenda Wyly). With that being said “Live Above” has become a daily mindset for these young men. Of the many things that have tried to stop them in their paths, giving up has never been an option. From not succeeding in a basketball career to leaving great paying careers after college and last but definitely not least, losing 2 of the most important people in their life.
Overall, building this brand is about keeping others motivated and continuously moving forward. We live in a world where negativity and hardships have become the norm, so we have made it our goal to spread exactly what has helped us get to where we are today and that is to LIVE ABOVE.
Visit Appealed Design for more information.